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#

Brand

Parent Brand
Value ($m)
Brand
Contribution
Brand
Momentum
Brand Value
Change (%)

1
2
3
4
5
6
7
8
9
10

Gillette
L'Oréal
Colgate
Avon
Garnier
Nivea
Lancôme
Oral B
Crest
Olay

Procter & Gamble Co
L'Oreal
Colgate-Palmolive Co
Avon Products Inc
L'Oreal
Beiersdorf Ag
L'Oreal
Procter & Gamble Co
Procter & Gamble Co
Procter & Gamble Co

17,954
12,303
7,711
6,558
4,159
3,148
3,090
2,545
2,294
2,284

4
4
4
3
3
3
3
3
3
4

7.5
6.5
5
5.5
5
4.5
6.5
5.5
5.5
6

1%
15%
32%
-1%
18%
33%
21%
57%
51%
83%

 


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